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## Legal Compliance

Legal Compliance

# GDPR Commitment

Our strategic approach to data privacy, ensuring transparency and security for our global partners.

## Our Data Philosophy

At Amaris Brand Creation, privacy isn't just a legal requirement—it's a core component of our brand's trust. We implement high-level security standards to protect your digital identity across all our services.

### Transparency

Clear communication about what data we collect and why.

### Purpose Control

Data is used strictly for the specific services you've requested.

### Minimalism

We collect the absolute minimum data required for functionality.

### Security

End-to-end encryption and rigorous access control protocols.

##
Data Categories

Identity Data
Name, username, or similar identifiers.
Contact Data
Email address, phone number, and physical address.
Technical Data
IP addresses, login data, browser types, and location.
Transaction Data
Details about payments and services purchased from us.

##
Legal Bases

We only process personal data when there is a clear legal justification. Our primary bases include:

1

Contractual Necessity: To fulfill our service agreement with you.

2

Legitimate Interests: To improve our platform, ensure security, and conduct marketing.

3

Consent: When you subscribe to our newsletter or permit non-essential cookies.

## Comprehensive Data Governance

At Amaris Brand Creation, our commitment to the General Data Protection Regulation (GDPR) extends beyond mere checkbox compliance. We view data protection as a fundamental pillar of our operational excellence. Every project, from branding audits to complex AI integrations, undergoes a rigorous "Privacy by Design" assessment. This ensures that privacy is not an afterthought but a foundational element of our technological architecture.

We maintain a detailed Record of Processing Activities (ROPA), documenting the lifecycle of all personal data within our ecosystem. This internal ledger allows us to maintain absolute visibility over how information flows through our departments, from initial client onboarding to final project delivery and eventual data archival or deletion.

### Security Infrastructure & Resilience

Our technical infrastructure is designed with a "Zero Trust" philosophy. We utilize industry-leading encryption standards (AES-256 for data at rest and TLS 1.3 for data in transit) to ensure that your information remains shielded from unauthorized access. Our systems are housed in Tier-III data centers with multi-layered physical and digital security protocols.

Beyond encryption, we employ proactive threat detection systems that monitor for anomalies 24/7. In the unlikely event of a data incident, our dedicated Response Team is trained to execute a swift mitigation strategy, ensuring that all affected parties and regulatory bodies are notified within the mandatory 72-hour window prescribed by GDPR Article 33.

### User Empowerment & Agency

We believe that individuals should have sovereign control over their digital identities. The GDPR provides you with eight fundamental rights, and we have built automated workflows to ensure these rights can be exercised with minimal friction. Whether you wish to port your data to a new provider or exercise your "Right to be Forgotten," our privacy portal and dedicated officers are here to facilitate your request with professional efficiency.

Transparency isn't just about what we do with your data—it's about how we explain it. We have worked with legal experts and UI specialists to ensure that our privacy information is accessible, free of unnecessary legalese, and easy to navigate for all our global stakeholders.

### Rights of the Data Subject

Empowering users with full control over their digital footprint.

#### Right to Access

Request details and a copy of your personal data.

#### Right to Erase

Request the deletion of your data from our systems.

#### Right to Fix

Update inaccurate or incomplete information.

#### Right to Portability

Transfer your data in a machine-readable format.

### Cross-Border Transfers

Ensuring global data flow meets European standards.

Amaris Brand Creation operates globally. When personal data of EU residents is transferred outside the EEA, we use Standard Contractual Clauses (SCCs) approved by the European Commission. This legally binds our offices and vendors to maintain the same high level of protection found in the EU.

## Privacy FAQ

Common questions about our data protection and GDPR practices.

Get in touch

## Contact Privacy Team

Our Data Protection Officer is ready to assist with any queries regarding your data rights.

Email DPO

privacy@amarisbrand.com

Global HQ

Visakhapatnam, AP, INDIA